Don shares his story:
"I stopped him in the middle of it and said, 'Mark! You don't need to say another word. I GOT IT! This is not a home run. THIS IS A GRAND SLAM!!!'"
"I have never been as passionate about anything in 40 years with the material, software ... and everything that surrounds this concept of solving people's financial issues and retirement."
Watch the full screen version here of Don's Cynical Light Bulb going off!